That's strange, isn't it? They always mention their Britishness, but new products are launched somewhere else.Elemis are massive now on QVC US and their parent company Bliss is a US company. The new product has been on QVC US for a few months now. I kept asking about it at my local counter and they had no idea what I was talking about? Kept saying you mean the new Pro Collagen Oil? No, the bottle is purple and its a gel/oil thing, said I. So it was only last week they got a tester and leaflets in and not been trained on it yet.
I have to correct myself: It is the first time ever that they did a worldwide launch of a product other than in the UK. Emer says so here in the video: http://www.qvc.com/ELEMIS-247-Super-Skin-3-Piece-Collection.product.A293645.html
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