Lol! It's like the Miele washing machine (costing about £1500 or some utterly sky high price). "This isn't really a washing machine, (!) it's an INVESTMENT! By the way you can wash a daffodil in it!" I don't know about other people but I consider a washing machine to be a functional item that serves an important purpose. I would take care to choose one of reasonable quality but under no circumstances would I consider it an "investment." I may invest in a house, or a flat, or a bungalow, or some shares, or a pension plan, but not in a ****** washing machine that is capable of washing a daffodil! Why would anyone want to do that anyway?