Today’s Star Buy promo. Plays twice on every break. Blares out of the speaker compared to the rest of the output. Why? Why is it like this? So little apparently invested in developing the brand - visually at least.
Sharon Maughan, the well-known (to some) actress, is in the studio to promote her new skincare products range, with this morning’s beauty presenter clearly knowing nothing about her, as she announced her as Sharon ‘Morgan’.. Could she not have checked who she was meeting in advance. There’s plenty of guest research time during every Today’s Star Buy promo - if you can hear yourself think each time it is broadcast, every 30 seconds..