I use my local independent retailer. I've only bought three things from them over the years but they have been brilliant. I can usually buy the item about £20 cheaper elsewhere but then I have to pay for delivery and for them to take away the old one. All of that was included in the £20 extra.
When my fridge freezer died recently they were the only company who could deliver quickly. The told me to leave everything in the freezer so it wouldn't spoil. When they arrived they took everything out of the freezer, swapped out the old, installed the new one and helped me put everything back into the new one. They arrived in the time slot they gave me. They were polite and friendly and very helpful. And I received a call the next day to make sure I was happy. Well worth £20 in my book.