Imagine you are a marketing executive and you've been drafted in to help QVC beef up their ever-diminishing profits. They've realised that they've been too female-centric and that there is a huge male market just waiting to be tapped into. Your task is to create the products and sell them!
What sort of clothes would you create for "QVC Man?" (I would say Farrah-style nylon pants in sage green)
Would they have to have an elasticated waist and cover any "issue areas?"
Who would design the clothes? Michele Hopeless? Glen Campbell?
Who would front the brand? (I personally think Richard Madeley would make a superb ambassador)
What other products might QVC Man appreciate?
What sort of clothes would you create for "QVC Man?" (I would say Farrah-style nylon pants in sage green)
Would they have to have an elasticated waist and cover any "issue areas?"
Who would design the clothes? Michele Hopeless? Glen Campbell?
Who would front the brand? (I personally think Richard Madeley would make a superb ambassador)
What other products might QVC Man appreciate?
