It's a placeholder phrase, the idea being that they say 'Hotel Quality' and you think 'Dorchester' or 'Ritz'. Unfortunately, with IW you instead tend to think of a B&B in Blackpool with a bucket in the corner and a threadbare candlewick bedspread.
It's as meaningless as 'affordable homes'. All homes are affordable to someone. What they mean to say is 'cheap'.
What exactly do they mean, it wasn't explained when i was watching briefly
http://www.idealworld.tv/search/hotel-quality?fh_location=//IdealWorld/en_GB/$s=hotel%20quality&gs=hotel%20quality
Could it be from this hotel i wonder ?
I don't know how you did it, but how did you get into my bedroom??
For balance I thought I'd mention that early today I was watching a repeat of a Northern Nights programme on QVC.
They were selling bedding and towels, 'Hotel Quality' was mentioned several times but they did (kind of) qualify it by adding 'High End' to this spurious strap line :mysmilie_59:
Ah well if it's "high end" it must be hotel hotel quality, that's one step better than hotel quality, the type of towels and bed linen just common or garden hotel quality aspire to. :mysmilie_17:
Ha Ha.
QVC is a joke, their eye watering 'added value' BS really annoys me.
Added Value = Maximum Easy Pay to sweeten the offer = RIPOFF!
That ghastly Lee creature bigging up utterly garbage Tech Support 'packages' or Internet Security Products worth £gazillions.
Another 'Expert' :mysmilie_59:
Agreed. At least we know how little Richard Jackson manages to restock his bags of compost so fast it's all th BS you know those two huge bags whose p&p cost the same as a piece of Diamonbleek. Don't me started in Tin Tin.
I know nothing of that Jackson man other than what I've read on here which is almost exclusively negative.
But that Lee is so much in the same vein as Schlocko it's uncanny :mysmilie_59:
But Angela Nogahni (the ex Bid and now Ideal World gardening expert, of course!) is excruciating and unŵatchable.
I'm pleased to say neither have I, the only thing I know about gardening is that grass is green. :mysmilie_17: I don't know who Angela is, but like I say.........grass is green. :mysmilie_14:
As for schlock and LH, they do seem similar it's uncanny, I bet when they leave you hear a chorus of "fab u left"
In fairness to Lee and Schlocko I'd rather watch them BS for hours on end than watch a single moment of the utterly shocking, shameless GOLLUM :mysmilie_59: