Brissles
Registered Shopper
There will be performance measures - all employees / contractors are reviewed and the employer judges whether they are worth what they're paid to perform their tasks.
Off course they won't expect the same sales figures for the loo brush as for a cosmetic set or a diamonique ring - there will be projections and then the sales measured against the projections - that is how it is in retail.
Then the measure of sales vs projections and against returns with the 30 MBG will be used to assess the effectiveness of buying decisions, quality of product, popularity of brand etc.
Retail is ALL about targets - you don't sell, you don't make a profit - so the presenters will need to be chosen for their ability to sell (and continued ability...).
We're all going to hell in a handcart then if Marverine has the 'ability' to sell - she couldn't persuade me to buy a bag of popcorn; I think the only 'ability' needed in that job is not to 'dry-up' on air. if I want a product I'll buy it, it has bugger all to do with who's doing the presenting.