JF is a highly paid presenter on shopping telly, therefore, it is absolutely right and fitting that she is pulled up about her sales technique if someone deems it appropriate. Not everyone watching shopping telly is savvy and bright enough to realise that certain people will say anything in order to make a sale. The sad fact of the matter is that there are many vulnerable people who use QVC and other such channels for almost all their shopping needs, and indeed, for company and the sound of a hopefully friendly voice. Quite a proportion of people watching are not savvy and wise to the ways of the persuasive techniques used by some presenters, and they make the huge mistake of believing that the people fronting the channel are their personal friends. As such, they take notice when a presenter seems especially enthusiastic about a product, and are more likely to make a purchase if someone is telling them that this item has "revolutionised" their life, they "wouldn't dream of using anything else" etc. Yes, we would just laugh and probably come on here and take the p*ss at the ludicrous sales tactics of a person who, apparently, can't live without any single product she presents. But there are a lot of lonely people who feel a connection to presenters they see almost everyday, and their vulnerability shouldn't be played on by cynical hard-sell merchants.
I don't watch any of the shopping channels anymore, but when I did view the presentations, I used to get peed off at JF and her insistence that she couldn't live without every sodding product she laid her 'girly' hands on. More than that, however, I was amaaaaaaaaaaaaaaaaaaaaaazed that she got away with her stupid beliefs that for instance Kipling bags were invented by Rudyard Kipling, and all sorts of other idiotic garbage. And as I've said before, she should have been berated in the strongest way for her crass response to a t-caller whose young daughter had just died of cancer, and I would like to think that that particular unforgiveable gaffe merited somewhat more censure than her rabbiting on about loving everything and being unable to live without whatever crappy product she was showcasing. I was waiting for the day when she would tell us that she "couldn't live without" her Betty dyes, and the care of her pubes had been "revolutionised" by the latest colour in Murky Mudflaps, which Larry just adored as it was so girly and turned her pubes pink...
QVC is part of the service industry, and if the people being served (are you free Mr Humphries) wish to complain, then that is their right. Apart from anything else, it must have made a change from the usual sychophantic drivel posted on their Facebook page.
Other presenters guilty of the same thing should also be told in no uncertain terms that there is a fine line between pushing a product and making it seem like the holy grail of consumerist delight, and CS should be told that we are not viewing her from our playpens in the kindergarten, and that perhaps she should leave the CBeebies voice at homey-womey.