Steiff in China


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Feline & Veiltail Techie!
Jun 26, 2008
Two Elms left & One Oak north of Pixie Wood on the
Hi everyone

Thought you might like to read the report below

I hadn't realised their bears were made in China, silly me, they way they talked about them I thought they were still made in Germany!

BERLIN (Reuters) - Steiff, the firm that has made teddy bears for over a century, said on Wednesday it planned to move production back from China to Germany because poor standards there left some of its stuffed toys in a sorry state. "If one of the glass eyes is even a millimetre off, it means the adorable devoted look on the teddy bear's face ends up looking more like some kind of a stupid stare," managing director Martin Frechen told the Stuttgarter Zeitung newspaper. He told ZDF television the company had found it difficult during four years in China to maintain the quality of its expensive stuffed animals, toys and dolls because of high staff turnover. "We had to keep training new people all the time, especially lately," Frechen said. "More and more of the products were rejects." Among the Steiff stuffed animals -- famous for the distinctive red button attached to their ears as a symbol of quality and higher prices -- are "Knut" polar bear cubs, modelled on the bear in Berlin zoo that has become a celebrity. Much of the world's toy production has switched to China to take advantage of the cheapness of its labour costs and other overheads, Frechen, however, said producing toys in China had appeared to make economic sense at first but turned out to be more costly, especially when logistics and a three-month shipping time to Germany were added to the calculation. Steiff was founded by Margarete Steiff in the southern town of Giengen an der Brenz in 1880 and began producing teddy bears in 1902.
Well well well, although its not really a surprise I thought most things were made in China anyway, but although this is abit of a shock, I, like you, thought Steiff were made in Germany.
Steiff need to redo some of their "animal" tails IMHO they are to fat for the "toy" in question and that has put me of buying alot of their range in recent years.

Thanks for the interesting thread hun, it is abit of an eye opener.
Thanks OP, I Have to say i Had the impression they were made in Germany, though they are not the sort i thing i would buy anyway.
I would not be surprised if this was the first of many comapnies doing this.
Yes I agree more and more items from China are becoming shoddy and companies are having to bring work back over to their own countries.

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