Just listening to the Sophyto guest talking about how the stuff is sourced in England so they can keep an eye on it and it doesn't have to be transported far because 'air miles are very important to us'. Cue the American demonstrator saying almost in the next breath that it's best to use spring water as it doesn't have fluoride etc in it and helps keep the slightly acidic nautre of the product. Unless you have a spring in your back garden I don't see how this is in keeping with the company ethics as so proudly mentioned a minute before!