sat here chuckling...

[Brissles]

The terminology never ceases to amaze me.

The guests on Laura Geller speak with such gravitas about "the artisans in Italy" who produce the baked creams, sounds very glamorous and continental. Honest to God I sit and laugh at the seriousness of it all. I suppose it sounds a lot better than "being manufactured in Basingstoke in disused tram sheds" - only joking, or am I ? There is a always a lot of promo film but we never see any shots of these "artisans" at work - and why Italy ? I'm surprised this product isn't produced in the States - if its the weather, then it gets pretty warm in the Southern States and California.

 

[historymystery]

brissles, In my view, I maintain that the worst examples of high-falutin' crapspeak, spoken about sh$te and in hushed tones of awe, must go to....... IW for 1) the Kinkycades and 2) the Nativity Stones jewellery. But perhaps Q are catching up fast?:mysmilie_59:

The terminology never ceases to amaze me.

The guests on Laura Geller speak with such gravitas about "the artisans in Italy" who produce the baked creams, sounds very glamorous and continental. Honest to God I sit and laugh at the seriousness of it all. I suppose it sounds a lot better than "being manufactured in Basingstoke in disused tram sheds" - only joking, or am I ? There is a always a lot of promo film but we never see any shots of these "artisans" at work - and why Italy ? I'm surprised this product isn't produced in the States - if its the weather, then it gets pretty warm in the Southern States and California.

 

[Julius]

It's all puffery. It's like estate agents say a house "architect-designed." Well you know this better than me, Brissles - you used to be an estate agent! Even council flats were designed by an architect.

 

[Brissles]

Quite right Julius ! but the language has got worse since I left the business over 20 years ago ! and yep, when I see some of the rubbish that architects have built I can only assume they were men that did the job. I was lucky enough to design the interior of my new build house - totally unlike the original architect's drawings, that even the builders said it was an improvement - its generally women that have to spend more hours within 4 walls and they know what they want, so I've always reckoned they should be included at the design stage.

 

[Julius]

Quite right Julius ! but the language has got worse since I left the business over 20 years ago ! and yep, when I see some of the rubbish that architects have built I can only assume they were men that did the job. I was lucky enough to design the interior of my new build house - totally unlike the original architect's drawings, that even the builders said it was an improvement - its generally women that have to spend more hours within 4 walls and they know what they want, so I've always reckoned they should be included at the design stage.

It must have been nice to design your own house. The nearest I've got to that was designing the renovations for my flat (not in this country). I put in an old reclaimed spiral staircase linking to a mezzanine whilst still keeping to the art-deco (well, 1936) spirit of the building.

I quite like modern architecture though. Goldfinger and le Corbusier were amazing. I also liked the Heygate Estate, and the Elephant & Castle. An area / building is only as good as the people who live in it.

 

[donna255]

They want to give the impression its all done by Italian grannies in-between stirring their home-made special recipe sauces.

When in fact its all done on a conveyor belt.

 

[yorkrose26]

The terminology never ceases to amaze me.

The guests on Laura Geller speak with such gravitas about "the artisans in Italy" who produce the baked creams, sounds very glamorous and continental. Honest to God I sit and laugh at the seriousness of it all. I suppose it sounds a lot better than "being manufactured in Basingstoke in disused tram sheds" - only joking, or am I ? There is a always a lot of promo film but we never see any shots of these "artisans" at work - and why Italy ? I'm surprised this product isn't produced in the States - if its the weather, then it gets pretty warm in the Southern States and California.

Ah no think about it, what do the Yanks like more (though of course slightly less then themselves), is anything European, to the Americans it is the 'height of sophistication' (allegedly), so to the Yanks the spiel that it is Artisan baked in Italy will be an extremely good selling point to us Brits we just think 'what is the point'! Subtle difference you see!

 

[shopperholic]

I tell you what, they must employ literally thousands of "Artisans" hand making all those little patties of coloured talc. I can see it now "son, what d'you want to be when you grow up?" "I want to be an Artisan!" son says proudly. :mysmilie_17:

 

[louise66]

When I used to watch QVC a little more, I remember a lady, called Suarti, who used to end each show, dancing. She (claimed) employed local women from the village, but I always had this image, of kids adults, slogging away, from dawn till dusk, in a sweatshop environment, being paid a few pence a day. Just my opinion. Is she still on QVC?

 

[Brissles]

Ah no think about it, what do the Yanks like more (though of course slightly less then themselves), is anything European, to the Americans it is the 'height of sophistication' (allegedly), so to the Yanks the spiel that it is Artisan baked in Italy will be an extremely good selling point to us Brits we just think 'what is the point'! Subtle difference you see!

Good post ! you've probably hit the nail on the head there.