I've just had on the repeat showing of Mike Mason doing the TCL phone with free TV. At the beginning he done his usual guff about how much you would pay for each feature. Got it up to £2500 without the free tv. That's not how pricing a product works Mike but never mind. You wouldn't pay that for the top of the range iphone or Samsung.
Sorry but I COMPLETELY disagree with you on this. I find it a VERY informative way to explain to me, the viewer, how much the product SHOULD be selling for and how much of a bargain I'm therefore getting.
To be honest, next time I'm in Currys I'm going to ask to see the manager to put them right. I'll select a product, let's say a 50" tv they're selling for £899.99. I'll explain to the manager:
'Screen, worth £500 all day long.
Main electronic board, worth £400 all day long.
Next gen processor, worth £400 all day long.
Plastic surround and stand, worth £200 all day long.
4k capable, worth £500 all day long.
Cinematic sound with Dolby, worth £300 all day long.
Freeview HD, worth £200 all day long.
HDMI, USB, Network and other ports, worth £200 all day long.
You IDIOT, this is a £2,700 tv ALL DAY LONG! Get it marked up to £2,000, the customer's still getting a bargain!'
I'll then smile smugly and slowly walk out the store, pointing at other products as I go, shouting back to the stunned but thankful manager 'THAT WASHING MACHINE SHOULD BE £500 MORE … THAT KETTLE SHOULD BE £100 MORE … THAT PACK OF PHONE SCREEN PROTECTORS SHOULD BE £1,000,000 MORE!!! ...'