Three Ideal World worlds..The First - the presenters (the higher profile ones), and the elite positions at the very top, The Second - the senior production staff, and more junior presenters. Then, The Third World of people like junior studio staff, call centre workers, and warehouse employees.
You don't get to live where Ryan does, and in that type of property on £10 an hour in customer services. Nor (from the creditor lists) the addresses for people like Mason and Simon etc. Living in very decent drums, and clearly on excellent money from shopping television work over many years of doing it.
Personally, I wouldn't shed any tears for the majority of those top tier Ideal World presenters. Some of the 'B' Team ones like that Jess girl, the real out of work actress now, and others like Tim, the fitness guy, may well be hit hard financially from the lost work, as I suspect there was very much that elite bunch there who picked their own shows and were probably on at least a grand a show plus with the others earning much less. With those more junior ones, getting more of the crap goods shows at the non-peak times.
I do believe the shopping television presenter gravy train is coming to an end. Probably explaining why those lucky enough to present at QVC hang on to their jobs like grim death. As has been mentioned previously, this style of shopping is designed to appeal to people who functioned prior to the Internet becoming a commercial entity. Customers (women in the main, aged somewhere between 50 and 70) who like to take their time when shopping. How many 20 to 40 somethings buy via this type of retailing? Low, low numbers I believe. Its style essentially offering everything they don't want from a shopping experience. QVC and even Ideal World are trying and tried to get younger presenters in to freshen the mood, but then those same people are and were being used to sell items designed to appeal to the middle aged and older customer that the passing time will eventually eradicate as living buyers...