I saw the original Scrub Daddy inventor, present his product on Shark Tank, with Lori Greiner investing. As is the norm with her, she took it to QVC US, with great acclaim. It was only a matter of time, before it came over here. I don't shop with IW but, whilst checking the website, I noticed the Scrub Daddy Cleaning Buddy, reduced by £5, to £19.99.
No room for sentiment in business - rightly so, imo - but this endorses the fact that loyalty goes out the window when it comes to making money. Does anyone know how this was presented, as I can't see Lori appearing on IW? I do think that, from a purely business aspect, the unenviable reputation of IW won't do them any favours. Adversely, associating the product with such an unprofessional shopping channel, will have a negative impact.
No room for sentiment in business - rightly so, imo - but this endorses the fact that loyalty goes out the window when it comes to making money. Does anyone know how this was presented, as I can't see Lori appearing on IW? I do think that, from a purely business aspect, the unenviable reputation of IW won't do them any favours. Adversely, associating the product with such an unprofessional shopping channel, will have a negative impact.