Magniflex are selling a pillow £56.00 + postage of £5.95. Now, price isn't a problem for me - a good pillow is a must have - as I paid £60 each for mine, but they are worth at least that, for the comfort. My point is, Craig commented that, as he has had his pillows for 3/4 years, he really should be buying new ones. Is it financially realistic, to replace a £60 pillow, especially if you have two, every three years, as you would with a £10 pillow?