To put it bluntly, the BA for quite a few brands of clothing, Imogen, laughs too much and for too long at presenters' comments that are just not funny enough to merit such prolonged peals of laughter. I turned off the TV the other day because it was getting too much on my ear 'oles. At some point in her life someone must have told her that she has a nice laugh. Keep it for your socialising, missus, and not when you're selling clothes. There's another hyena who sells garden stuff. Get her off!