What do Ideal World staff ( presenters and back stage ) think about QVC? I noticed when I had a tour of QVC that they have screens showing Ideal World and other shopping channels in the room where the the production team sit. And they knew all about shoppingtelly.com too! Do they aspire to be better than or just different from QVC?
What about the negative stuff posted on here, it must be frustrating to read about the perceived customer service short-comings when that side of the company is beyond your control? Touch wood, I've had fast, consistent delivery and smooth returns and refunds so I still buy from the channel.
Jude xx
Hello. Backstage staff, apart from the long serving ones, don't really have an opinion on QVC. The backstage staff are there because they want to work in television, not because it's shopping television. Nobody does a 3 year degree in studying television, sound operation and camera operation to aspire to be at a shopping channel, they want to be making films and documentaries etc. The backstage staff just enjoy working in a television studio environment, and are not interested in sales figures, qvc competition etc.
Producers, buyers etc have QVC on screen all day. It's the same as any other company, they are just seeing what their competitors are doing, and what they are selling, and when, and how they could improve on it. Shopping Telly is definitely not un-noticed within TV shopping studios.
Ideal World does not want to copy QVC. They have a completely different ethos. Ideal want to feel like a family, and be down to earth, and have fun. Whether they achieve this is not for me to say, nor an argument I would wish to part take in. I believe QVC is a lot more up-tight and formal than Ideal World personally.
One big tip, if ever you hear "IF YOU'VE JUST JOINED US!...." at the moment that you just joined... Remember its not co-incidence. That's what producers are there for. The moment the xfactor, im a celebrity, big brother, qvc, coronation street etc go to an advert break, the producer tells the Presenter. Now you wonder where this weird "immediate hard sell" comes from. The presenter has a window of opportunity of about 2 minutes whilst people are channel flicking between advert breaks. The hard sell has to come on. The item number is mentioned time after time, the price is mentioned, and channel is mentioned. It's hard and it's fast because they have just a small amount of time to boost sales. From the point of view of someone who is watching the whole hour, I can imagine it seems quite strange and frustrating however.
As mentioned in a different post, I can only speak from the points of view of presenters and guests in regards to the feedback on here. Presenters and guests are not at all affected by the posts on customer service. Of course they would prefer people not to moan or have bad experiences, as they will then buy again, increasing sales figures and demand and making their job easier. But it's not their department to worry about. It is in no way completely separate, but in the studio, television is made. Upstairs in productions offices, sales figures and customer service are analysed.
Hope this helps?
Is Loen not as lovely as she seems?
