That makes good business sense, Sazza, I suppose. I mean, the Q obviously concentrate on the brands they sell. They are not going to advertise brands which can be bought in any high street shop.Think Superdrug only listed brands they sell.
Here are all the finalists http://www.cewuk.co.uk/event.cfm?action=ba_finalist
And all the winners here http://www.cewuk.co.uk/event.cfm?action=ba_winners