I think I would like to try this as an alternative to wearing proper make up at the weekends. I do wear BE on occasion but sometimes it feels a little too much on and I go shiny quite quickly. If this gives an even finish but without being too made up I'd wear it at weekends when I can't be arsed with the normal make up routine but don't want to go totally make up less!
I too was intrigued by this but when I read the reviews on Sephora a lot of people said it gave them terrible blackheads. So not a good look! I have some of the blemish therapy stuff which to be honest I've never found did much either, and has a eggy whiff from the sulphur. But I do like a lot of their products. Honest!
And shiseido tested all of their products on animals. So, although BE apparently do not, it does nothing for their company's ethics to be owned by a business which has no qualms about animal suffering in the pursuit and maintenance of beauty!