Am I alone in hating the way this item is being presented? The constant references to all the bugs etc in your bed. No-one ever seems to say 'so what?' We have been sharing our beds with bugs for centuries with no ill effects to the vast majority of people. No wonder there are so many antibiotics prescribed, we seem as a nation to be obsessed with spraying everything and anything with antibac for no good reason - now they want to make people feel that they are not doing their best by their family if they don't do the same to their beds - the world has gone mad...and lost it's natural defences!