Rocks & Co. Tanzanite Day


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<img src="/images/tanzaniteday.jpg" border="0" alt="Tanzanite Day" title="Tanzanite Day" hspace="4" align="right" />Rocks & Co., pays homage to the popularity of Tanzanite with their second ‘Tanzanite Day’, three dedicated hours of specially priced Tanzanite jewellery at 12pm, 4pm and 8pm, this Thursday 5th March, 2009. <br /><br />Tanzanite, the quintessential ‘haute fashion’ gemstone of the 20th century was the winner of the Rocks & Co. Gem Awards 2009. Since 2002 Tanzanite has joined Turquoise and Zircon as the official industry birthstones for December in recognition of the enormous popularity it garners.<br /><br />Undeniably drop-dead gorgeous, glamorous, exotic and rare, Tanzanite displays some of the best ‘velvety blues’ in the gem kingdom and, depending on your perspective, can even give the finest Blue Sapphire a run for its money. But as attested by its unabated popularity and enormous public recognition, Tanzanite is definitely its own gem. A thousand times rarer than Diamonds, Tanzanite’s sole deposit located in the foothills of Tanzania’s Mount Kilimanjaro scarcely covers 20 square kilometres. Understandably, Tanzanite is as much defined by its rarity as its beauty. Overall Tanzanite production is decreasing, so unless discovered elsewhere, newly mined Tanzanite will largely disappear in years to come. Despite the intrinsic scarcity associated with a sole deposit, Tanzanite remains one of the most beautiful blue gemstones around.<br /><br />You can shop online with Rocks & Co. at <a href=""></a> or watch them live on Sky channel 642 from 8am to 2am or Freeview channel 49 from 4pm to 9pm. Do you have any feedback for Rocks & Co.? Either text them on 82222 (just put STUDIO followed by your message) or e-mail them at <a href="mailto:[email protected]">[email protected]</a>.

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