I think the turning to running more recorded shows makes sense. What does not make sense is having these recorded shows with presenters saying "this Sunday morning" as it replays on a Monday at 7am and that this deal will end at 11am when it is 745 am.
Essentially there is little need for all shows to be live bar fashion which I gather is by far the biggest money earner for the channel and is almost certainly keeping it afloat at present.
The other day one of the presenters was doing the usual spiel about how the prices are so good, less costs e.t.c when he stated "well we have a lot less staff than before" I get the impression the background staff have been drastically reduced of late the production values seem lower.
All of this makes sense but most important is product variety something which has been lacking for a while, The only things I have ever bought from Ideal are 3 kitchen products why they are always so competitive in this area baffles me they must have or had a hell of a kitchen buyer. There are less and less kitchen shows which suggests to me either they cant get the deals anymore or that buyer may have moved on.