You'd have thought Kevinski would have lost faith in Ideal World by now, given all the repeated mistakes. They're either selling his watches at a lower price than intended, or they're bundling items that he hadn't included. The only other explanation is that it's a scam, although I find that very hard to believe.
We're talking about a world class horologist here, and a man who prides himself on offering amazing discounts. When I hear him say, "It's a steal", or he urges viewers to NOT check prices on the net, I just know that he is acting with complete integrity. With such incredible prices, combined with Ideal's costly blunders, how he makes any money from this venture will have to remain one of the greatest retail mysteries of our time:mysmilie_59: