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Great call. The collapsible washing machine actually won the award in the Most Ridiculous Product category.

Another year gone and Ideal World certainly hasn't disappointed. As usual they have insulted the Great British Public with their characteristic dismal offerings of cheap useless tat, damaged goods, fake perfume and aftershave, medical products with no medical basis, snake oil supplements, dodgy...

"Collagen is the glue that holds us together....get ready....3,2,1......put the glue back.....I swear by it.....I'm living proof that this stuff really works......I give it to Bet and our Josh ( a Labrador) and they love it too...."

"Kev, I'm really tempted to add this magnificent timepiece to my collection....I've got 18 in mine....but please don't tell the goddess.....us blokes can never have enough watches....women have shoes, men have watches."

"Every man should have a gold (plated) watch....this with your Chinos and your polo shirt....."

"Ok...right...Ok....right....get ready....3-2-1.....only a grand on 5 flexis....these are flying out....so don't even think about it....just get it while we've still got it."

"I don't know about you but if there's one thing I hate then it's the cold. So this fantastic ceramic heater....." However, 6 months earlier.... "I don't know about you but if there's one thing I hate then it's the heat. So this fantastic electric fan....."

I believe it's Mike Mason's favourite song. He loves, loves, loves to sing it to the Goddess with the aid of his magnificent Daewoo Karaoke machine (still available on the Ideal World website).

"Oh, my old man's a dustman He wears a dustman's hat. He wears cor blimey trousers And he lives in a council flat. He looks a proper narner In his great big hob-nailed boots. He makes such a fuss when he pulls 'em up That he calls ‘em daisy roots. "

"You know me, I tell it like it is.......(followed by a humongous, great lie)....."

"Trust me on this one......(followed by an enormous lie)..." "To be quite frank with you.......(followed by an enormous lie)....." "I really value my integrity......(followed by an enormous lie)....." "I'm going to be really straight with you here.....(followed by an enormous lie)...." "I...

"These are absolutely flying out....how many left Charley?....25 goes to 24 goes to 23....this is an heirloom piece... you'll hand this....foldable survival shovel.... down to your kids and grandkids."

"To be honest with you......(followed by a great, big, fat lie)......." "Honestly ......(followed by a great, big, fat lie)...." "To tell you the truth......(followed by a great, big, fat lie)......" "Truthfully......(followed by a great, big, fat lie)......"

Right gang, I"ll tell you somethink....you is gonna wanna join me at 9 o'clock tonite..... phone your mums and dads, aunts and uncles and tell them....cuz we got this ceramic heater at a price you is not gonna believe....and we is expecting an instant sell out."

"We all thought that these had sold out earlier....which one's in the lead now Charley? Red?......No, Black's in the lead....that's a big surprise because we all thought that Red would be the first to go....this is getting really exciting now....it's a race to the finish....just go and get the...

Who's that horrible little shrill shouty woman on IW at the moment? What's with all the "I am telling you!" palaver. This can't have been in the Sales Training Manual. Surely IW can do better than this.

"Crikey, you've all gone mental.......we haven't even told you the price yet and you're buying them already."

"Just get these home.....and open them....and try them....and if you don't love, love, love your new.......set of 24 Philips batteries.......more than family members.....then send them all back for a full refund.....less your p&p."

"This Emu Balm will cure back ache, knee ache, migraines, lumbago, arthritis,.......measles, German measles, acne, vertigo.....malaria, gonorrhoea, polio, heart murmurs, typhoid......cancer, Covid 19, obesity, yellow fever, syphilis, etc..........individual results may vary."

"Can I ask you somethink......every single one of ya.....how'd you sleep last nite?.....cos I've got this fantastic memory foam mattress...,,"