No far from it but the channel needs some work, one thing I do like it the freephone number which is a great first step and with good presenters they could really be good competition to the sit up channels with their premium rate number.
I love it when the price goes down, but on that channel, I watched it for 1 hour last week and when the price goes down, thats it, and they wait like 10 minute for 8 buyers to come in.